Announcement: Little Lamb Books Changing Distribution

As we wrap up 2019, I am super excited about the future of Little Lamb Books, however, I wanted to let you know of a change that is taking place that may impact your ability to find some of our titles.

Our third full year as an independent publishing house was a challenging one for our small company. Building growth has been exciting, but also full of some valleys that felt overwhelming despite our many accomplishments.

But God! We have kept our doors open, signed new authors, and planned for our future thanks on all counts to our Heavenly Father, who has entrusted our team’s hearts and hands with this amazing opportunity to work with terrific authors to shepherd the next generation of faithful readers.

THE BASICS

At the end of this month, Little Lamb Books will no longer have its books distributed by Small Press United (SPU), and will transition to distribution through Ingram Lightning Source as well as incorporating retail and wholesale book sales through our online store.

 

THE HISTORY

In 2017, we joined SPU believing that the resources they offered to small publishers would be mutually beneficial and allow Little Lamb Books to thrive in both the general market AND the Christian Book Association market. Finding distribution as a small press can be challenging, and I was thrilled we would be represented by one of the more well-known companies in the industry. Our aim was to share titles from Little Lamb Books, not only in online shops, but also in a variety of bookstores across the country thus placing them into the hands of families locally, regionally, and nationally.

Unfortunately, over the past two years we have been unable to see that goal manifest itself. While our titles have been pushed into specific online retailers, we haven’t seen much movement in the bookstores, whether big box or indie, Christian or general market. And, while we have been able to share our titles at specific trade shows, conferences, and author visits, our ability to reach our readers and target demographics have been limited by a lack of marketing, even after exhausting our own resources. This resulted in all our sales paying printing fees, shipping costs, company fees, returns, etc. In short, every cent that came in since joining SPU has gone into paying for SPU for services that did not offer a return on our investment.

As much as I had hoped for this to change, in April of this year I realized that things were not improving and would not improve regardless of the number of books we plan to release, so in July I made the difficult decision to transition to a different distribution model. As a family-owned business, we do not have the financial resources, personnel, or reserves to keep doing business in a way that does not offer growth for our inventory, our finances, and our authors.

 

THE PLAN

At the end of December, four Little Lamb Books backlist titles will come down from their current platforms, except our online store, and be transitioned to our new distribution partner, Ingram. We will work with our new distributor and current platforms to get the books back up, their covers linked, and to consolidate the reviews as soon as possible. It’ll take time, but we pray we will be back to normal in the eyes of our customers by the end of January 2020.

 

HOW DO YOU GET COPIES OF LITTLE LAMB BOOKS TITLE UNTIL THEN?

If you purchase our books online, the best way to ensure you receive your orders is to order copies of The Bubble Who Would Not POP!, Teeny Sweeney and the Mustache Cash, C is for Christmas, and Launch through our online bookstore.

The good news is our four newest titles – God’s Blessing of Fall, Kind Soup, Gracie Lou Wants A Zoo, and Good Night, Fireflies – will remain available to you through Amazon, Barnes & Noble, Target, Walmart, Christianbooks.com, and more without interruption.

Our online store, which is officially a year old this month, is available through our website and has all our titles 24/7. So be sure to check there if you cannot find a specific title in a store you regularly shop.

 

As someone who struggles to “like” change, I appreciate that change brings with it forward momentum, and while it can feel rocky at times, our Lord is good and His mercy endures forever. Through prayer and strategic planning, we know that good things are coming.

Thank you for your continued support, for following our authors, and most of all for reading and sharing our titles with your friends and family.

Rachel Pellegrino, Founder & Publisher